02
WORK
welcome to my portfolio
NORTHWOOD CHURCH | FUNDRAISER PROMOTION
This design was for a kids fundraiser at NorthWood Church. They sold cotton candy to raise money to help farmers buy Water Buffalos in Vietnam.
STARTING POINT | REBRANDING AND EVENT PROMOTION
Starting Point is NorthWood's new member's lunch. We wanted the design to be cohesive with the rest of the churches branding and give the feeling of the beginning of a journey.
NORTHWOOD CHURCH | HIPPIES AND HIPSTERS UNITE
This was really fun to design. The students were doing an event with a costume contest and really wanted a unique, cool design.
NORTHWOOD CHURCH SERMON SERIES MAILER
This is a mailer that was designed for NorthWood Church to advertise their Anxiety sermon series. This was mailed out to 20,000 homes in the DFW area of Texas and was a very successful campaign. The church saw a noticeable pick up in attendance following the delivery of the mailer with people bringing them back in to get their free coffee and counseling consultation.
NORTHWOOD CHURCH DIVERSITY DAY FOOD FAIR
Diversity Day was a big event put on by NorthWood Church with more than 2,000 people in attendance. The biggest problem that needed to be solved with design was how to have different sections of the event for different kinds of food but still have a cohesive look to really represent the mission of the event. We decided to use a jewel toned color scheme and make each section be monochromatic. Everyone was really happy with the final design and the event was a huge hit.
NORTHWOOD CHURCH SERMON SERIES
GRAPHIC SYMBOLISM PROJECT | BRANDING PACKAGE
I developed a complete branding package for Criss Cross Toy Company. Because it was for a toy company I wanted to use bright colors and find a way to have some fun with the branding mixed with a modern vibe that parents would be attracted to.
PACKAGING DESIGN PROJECT |PACKAGING FOR Polar Bear BREWS
This was my first packaging project. I started from the beginning and designed a logo and chose a color scheme. We had to meet all legal requirements for food packaging. I wanted the branding to feel cool and hip and appeal to a millennial crowd.
PATHWAY REHABILITATION REBRANDING
Pathway Rehabilitation is a business that is a few years old and had grown out of their generic logo and branding that they had been using. I worked with the owner to find a design and color scheme that we were both happy with and represented what he wanted from his business.
CLIENTS
NORTHWOOD CHURCH DIVERSITY DAY FOOD FAIR
Diversity Day was a big event put on by NorthWood Church with more than 2,000 people in attendance. The biggest problem that needed to be solved with design was how to have different sections of the event for different kinds of food but still have a cohesive look to really represent the mission of the event. We decided to use a jewel toned color scheme and make each section be monochromatic. Everyone was really happy with the final design and the event was a huge hit.
NORTHWOOD CHURCH SERMON SERIES
NORTHWOOD CHURCH | THROW BACK TO SCHOOL UNITE
The students threw a throw back event so we were going for a mix of modern and 90's retro design.
NORTHWOOD CHURCH HISPANIC HERITAGE SERVICE
NORTHWOOD CHURCH HOMELESS BLESSING BAGS
This is a sample of the basic art package that is put together at NorthWood Church for their event marketing. Included is a web banner, a digital slide for use during services, a smaller logo image, and handouts with more information. This event was for a collection of donations to hand out to the homeless population of Fort Worth. Because it was sponsored by the Kids Ministry I wanted the design to be colorful and fun.
NORTHWOOD CHURCH | STUDENTS SERMON SERIES
I played with layer styles and transparency in this design to highlight the swirling color of the background.
NORTHWOOD CHURCH | FUNDRAISER PROMOTION
This design was for a kids fundraiser at NorthWood Church. They sold cotton candy to raise money to help farmers buy Water Buffalos in Vietnam.
NORTHWOOD CHURCH SERMON SERIES MAILER
This is a mailer that was designed for NorthWood Church to advertise their Anxiety sermon series. This was mailed out to 20,000 homes in the DFW area of Texas and was a very successful campaign. The church saw a noticeable pick up in attendance following the delivery of the mailer with people bringing them back in to get their free coffee and counseling consultation.
CLIENTS
CORPORATE DESIGN PROJECT| NORTHWOOD church REBRAND
NorthWood Church is a large multiethnic church in Keller, Tx. They were looking for branding that will appeal broadly across age groups and demographics. We decided that bold colors and simple graphics would provide the best solution.
FIRST BAPTIST CHURCH LIPAN REBRAND
STARTING POINT | REBRANDING AND EVENT PROMOTION
Starting Point is NorthWood's new member's lunch. We wanted the design to be cohesive with the rest of the churches branding and give the feeling of the beginning of a journey.
PATHWAY REHABILITATION REBRANDING
Pathway Rehabilitation is a business that is a few years old and had grown out of their generic logo and branding that they had been using. I worked with the owner to find a design and color scheme that we were both happy with and represented what he wanted from his business.
PACKAGING DESIGN PROJECT |PACKAGING FOR Polar Bear BREWS
This was my first packaging project. I started from the beginning and designed a logo and chose a color scheme. We had to meet all legal requirements for food packaging. I wanted the branding to feel cool and hip and appeal to a millennial crowd.
GRAPHIC SYMBOLISM PROJECT | BRANDING PACKAGE
I developed a complete branding package for Criss Cross Toy Company. Because it was for a toy company I wanted to use bright colors and find a way to have some fun with the branding mixed with a modern vibe that parents would be attracted to.
CLIENTS
ALL
PROMO
BRANDING
© TAYLOR MCCAIG DESIGNS 2017.